Since 1906, New Balance has been a brand focused on understanding the needs of athletes and designing products to match. From the early days of selling arch supports to police officers and waiters, to current research with world-class athletes in their Sports Research Lab, New Balance as always been consumed by the body in motion and dedicated to Making Excellent Happen every single day. More than 100 years later New Balance is still committed to providing innovative products that help consumers in their quest for personal achievement.
Headquartered in Boston, Massachusetts, New Balance is dedicated to domestic production and celebrates this craftsmanship through the Made in USA collection. New Balance operates five factories in the US and, together with their domestic suppliers, employs over 5,000 US workers. In 2013, one out of every 4 pairs of shoes sold in the USA was made or assembled here.
Renfro Corporation is proud to partner with New Balance as the official licensee for Athletic Socks in the US and Canada. Launching in Fall 2014, the new collection of New Balance socks will include a wide range of styles to suit every type of athlete. New Balance socks are engineered with premium, innovative performance materials and are available in seven categories: Technical Elite, Performance, Core, Lifestyle, Wellness and Kids, as well as a special collection to honor and support the Susan G. Komen® foundation. In conjunction with New Balance’s Made in USA initiative, the Fall 2014 New Balance Socks collection includes 25 Made in USA styles. New collections will be released each season.